I’m ángel moreno
Product & Behavioral Designer
My background in Digital Marketing and Behavioral Design allows me to understand the needs of users and companies to convert complexity into clarity.
Take a look at my work
evertrip: Simplifying The Way We Travel
CaseStudy · App · Travelling
Cut planning time from 3 hours to just 15 minutes by solving the problem of travelers who felt overloaded with information, simplifying the planning flow, and guiding users through curated step-by-step missions.
AI Certifications: Onboarding Optimization
CaseStudy · SaaS · Education
Improved completion of AI certifications through a redesigned onboarding flow.
Created a personalized quiz, success screens, and a step-by-step tutorial to reduce uncertainty, guide users, and motivate them to finish certifications.
AI Webinar: Conversion rate Optimization
CaseStudy · Landing Page · AI
User acquisition for an AI business webinar.
Redesigned the funnel using UX and behavioral design to improve message clarity, reduce friction, and increase sign-ups by 63%.
About me
I consider myself a person who likes change and enjoys meeting new challenges. I love traveling, reading, and being in nature.
I would define my style as minimalist and efficient.
I started studying Marketing because I loved understanding how consumers think. As I delved into this world, I saw the great potential of digital markets. My creativity and curiosity led me to discover design applied to digital products and marketing. That’s why I enjoy learning and making the user experience with digital products better.
